James Moss

James is currently Account Director at Brunswick Group.

Can you tell us a bit about your career journey since graduating from ULMS?

Following my graduation from the University of Liverpool, I completed a master’s degree in International Political Economy from King's College London in 2016. I then began working as an industry analyst at Fitch Group, where I focused on medical devices companies and conducted market and financial analyses in that field. My degree in Business Economics from the University of Liverpool provided me with a strong foundation in understanding industry dynamics, which was relevant to this role. Whilst at Fitch, I passed the first level of the Chartered Financial Analyst Program. I subsequently joined Brunswick Group in November 2018, as I was attracted to the firm for a variety of reasons that I felt could be a good fit for my interests and experience.


What are your lasting memories of studying at Liverpool?

The intellectual vibrancy and diversity of the University of Liverpool's campus and student community made a deep impression on me. I enjoyed the opportunity to engage in debates and discussions, whether in lectures and tutorials or through my involvement with the Economics Society.

Beyond the campus, the city's vibrant cultural scene and rich artistic heritage was a constant source of stimulation. Perhaps most memorably, the warmth and friendliness of the Liverpudlian people left a lasting impression.


You’ve been working for Brunswick Group for 6 years - what does your current role as Account Director entail?

Brunswick advises its clients on navigating the critical issues they face and engaging with their key stakeholders. Over the past 6 years, I've developed a strong familiarity with the firm's diverse practice groups, which span financial transactions communications, investor engagement, crisis navigation, and more.

On any given day, I may be crafting a sensitive financial results announcement, developing a compelling equity story to engage investors, or coordinating a cross-border team’s response to help a client successfully navigate a crisis. At the heart of this work is a curiosity to deeply understand clients' businesses and the distinct pressures they face. It is rewarding to help guide these world-leading companies through their most critical challenges, with each new situation offering a valuable opportunity for continuous learning and growth.


You live and work in Hong Kong – did you always plan to work overseas and how are you finding it?

During my second year of university, I had the opportunity to study abroad at the University of Hong Kong, an experience that I greatly enjoyed. So when Brunswick offered me a two-year secondment in Hong Kong many years later, I eagerly accepted. The move has been quite an adventure - adapting to the local market, immersing myself in the business landscape, and settling into a new environment has been both exciting and not without challenges. However, I've tried to embrace the opportunity with an open mind.

 One of the highlights has been reconnecting with the city and people I met during my exchange. Exploring new hiking trails and beaches, enjoying the local cuisine, and building connections has made Hong Kong feel like a second home. Additionally, my role has allowed me to travel across the wider Asia-Pacific region, providing invaluable insights into the nuances of doing business in this dynamic part of the world. Overall, it's been a rewarding personal and professional journey.


What 3 tips would you give early graduates who are thinking of embarking on a career in a different country?

Embrace the unknown with an open mind: Moving abroad can be daunting, but try to approach it as an opportunity for personal and professional growth. Be curious about the new culture, customs, and way of doing business. Adopt a mindset of flexibility and adaptability - you'll need to be patient with yourself as you adjust to an entirely different way of life.

Do your research: Before making the move, invest the time to thoroughly research the country, city, and industry you're interested in. Understand the business landscape, cultural norms, cost of living, and any visa or work permit requirements. This will help you set realistic expectations.

Network, network, network: Tap into your existing professional network to make connections in your target country. Reach out to alumni, industry peers, or even cold-contact people in your field. Building these relationships can open unexpected doors and provide incredibly insightful guidance as you navigate the transition.


What would you say is your career highlight to date?

My career highlight to date would have to be the opportunity to embark on a secondment to Brunswick’s Hong Kong office. In addition to the highlights I mentioned earlier, this secondment enabled me to reconnect with the University of Liverpool. After attending an alumni event in Hong Kong, I was delighted to be asked to serve as a member of the International Advisory Group for the University of Liverpool Management School. This is a voluntary role where I will be dedicating my time, expertise, and advocacy to support the institution that played a formative part in my academic and professional development.